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37,000 BC Parks licence plates sold, earning more than half a million dollars for BC Parks

British Columbians show their love for our province by smashing sales target

June 28, 2017

An astounding 37,000 BC Parks licence plates have been sold in British Columbia since their launch on January 29, 2017, smashing sales projections to reach this milestone by 2022 and generating more than half a million dollars for the park enhancement fund.

The most popular of the three licence plate designs has been the Kermode bear which only lives in British Columbia with 14,600 plates sold, followed by the snowcapped Purcell Mountains with 12,000 plates sold, and then the stunning view from Porteau Cove overlooking Howe Sound with 10,300 plates sold.

These specialty licence plates allow drivers to show their pride for British Columbia's natural beauty while providing BC Parks with additional funds to invest in new programs and improvements through the park enhancement fund.

The BC Parks licence plates cost $50 for the initial purchase and $40 for each annual renewal. $15 from the initial sale and 100 per cent of every annual renewal will go directly into supporting BC Parks.

You can purchase a BC Parks licence plate at Autoplan broker offices across the province. To learn more, visit icbc.com.

To learn more about BC Parks, visit bcparks.ca.

Media contact:

Lindsay Olsen
604-839-5650