Jatinder S. Rai is the founder, president and CEO of Response Advertising Inc. Response Advertising is a fully-integrated marketing and communications agency that specializes in reaching multicultural markets throughout Canada and the United States.
Jatinder has over 12 years experience in the marketing and advertising industry. A graduate from the University of Victoria, Jatinder is currently completing his post-baccalaureate work in Marketing and Cross Cultural Communications.
Jatinder has previously been a board member with the Open Learning Agency and Granville Island Trust, and is currently volunteering with a youth drop-in program in Surrey.
In addition to serving on the ICBC board, over the years Jatinder has served in the community as a volunteer with several non-profit organizations including YM-YWCA (Victoria), Mosaic, United Way South Asian Advisory Board, the Canadian Diabetes Association and Surrey Memorial Hospital Foundation.
Born in India, Jatinder immigrated to Canada at the age of 7. He was raised in Duncan, British Columbia and currently resides in Surrey, British Columbia.