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ICBC’s tips to help you get there with care this B.C. Day long weekend

August 1, 2012

road trip

Over the B.C. Day long weekend, on average, five people are killed and 533 injured in 1,935 crashes across the province.* Whether you’re staying in town this holiday weekend or heading out on a road trip, ICBC is encouraging everyone to plan ahead and drive safely.

“The unfortunate reality is that we see a spike in crashes over the B.C. Day long weekend so please drive responsibly and be courteous so that everyone gets to their destination and home again safely,” said Kevin Falcon, Minister of Finance and Deputy Premier.

“If you’re going to get behind the wheel this weekend, you owe it to yourself and those you love to take your time, focus on the road and absolutely avoid driving while impaired,” said Shirley Bond, Minister of Justice and Attorney General. “We’re tough on dangerous driving behaviours because their consequences remain devastating for too many B.C. families.”

“The safety of our roads is a shared but very personal responsibility – we need to work together this long weekend to prevent senseless deaths and injuries from happening on our roads,” said Victoria Police Chief Constable Jamie Graham, who chairs the Traffic Safety Committee of the B.C. Association of Chiefs of Police (BCACP). “Police will be out in full force across the province this weekend to make sure drivers stay focused on the road.”

“If you’re staying in town this weekend, we want you to have a great time so make sure you plan ahead for a safe ride home,” said Fiona Temple, ICBC’s director of road safety. “If you’re setting off on a road trip, keep in mind that long drives and hot summer days can be a dangerous combination and increase your risk of driver fatigue. Take regular breaks and recognize when you’re too tired to continue – we want you and your family to have a fun and safe road trip.”

Here are ICBC’s tips to help you stay safe this B.C. Day long weekend:

For more smart driving tips, please visit icbc.com.

Regional statistics:

*ICBC crash and injury data 2007 to 2011 and police fatality data 2006 to 2010.

Media contact:
Mark Jan Vrem

Media Contacts

Media contact:
Mark Jan Vrem