Named in honour of Rudolph, the most famous reindeer of all, Operation Red Nose provides free rides to drivers and their passengers who are impaired or too tired to drive home during the holiday season.
In 2013, 4,347 dedicated volunteers across 25 B.C. communities gave 7,768 rides to get people and their vehicles home safely.
ICBC has been a proud partner of Operation Red Nose since it began in B.C. in 1996 because it's an effective community-based program that helps drivers get home safely during the holidays. We support the program by:
Operation Red Nose is available in over 100 communities throughout eight provinces in Canada. Since the program came to B.C., it has grown from two host groups to 13, serving 25 communities and providing over 65,590 safe rides home.
Between November 29 and December 31, 2013, the service will once again be available in the following B.C. communities:
From November 29 to December 31, if you've been drinking or are too tired to drive home, call 1-877-604-NOSE and a team of three Operation Red Nose volunteers will help you get home safely. One volunteer will drive your vehicle, a second volunteer will navigate, and a third volunteer will follow in an escort vehicle to pick up the two volunteers once they drop you off. Donations to Operation Red Nose are gratefully accepted and help fund local youth sports and other not-for-profit organizations.
The success of Operation Red Nose is dependent on the people who volunteer for the program. It’s a great way to give back to your community while helping to keep our roads safe over the holidays. For more information on how to volunteer as an individual or part of a team in 2013, visit the National Operation Red Nose site.